However, there have been researchers investigating the possibility of something called a left-side bias when displaying a Likert scale question horizontally. Ultimately, a Likert scale question may be arranged vertically or horizontally. It can be designed as an uneven-point scale, e.g., a 5-point or 7-point scale, with a neutral middle option, or as an even-point scale, e.g., a 4-point or 6-point scale, omitting a neutral option and forcing a more positive or more negative response choice.Įither of these two options require full symmetry, i.e., ensuring bilateral symmetric distances from an existing or an imaginary neutral option and equal numbers of positive and negative options. "Not at all disagree") with the question statement, making it a unipolar rating method. "Not at all agree" or "Extremely disagree" vs. "Extremely disagree") with the question statement, making it a bipolar rating method, or the intensity of just an agreement or just a disagreement ("Extremely agree" vs. When conducting a survey, the response on a Likert scale represents either the intensity of agreement to disagreement ("Extremely agree" vs. Hence, a Likert scale is the sum of responses on several Likert options. The Likert scale or Likert-type scale, named after its inventor, the American social scientist Rensis Likert, is a usually ordinal type of psychometric rating scale which is used to capture attitudes within an agreement-disagreement-range.
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